The viral marketing of PNM kicks in
Dateline: SWA flight from Providence to BWI, 27 June 2004
Great communication Saturday from the Civilian Affairs Officers Association senior leadership: they want to get me in front of a very large National Guard audience as soon as possible.
Great email Sunday from a financial advisor whose last monthly report to his 500 clients ended with a P.S. that read: you have got to buy this book no matter what!
I get emails upon emails from people who say they’ve seen Book Notes, or the brief, or the WSJ page-one profile, or read the book, or been to the website (or done all of the above) and they always end with the promise to push all their friends/coworkers/relatives/neighbors to go out and READ THIS BOOK!
The viral marketing has just begun . . ..
The catch from Saturday:
The new hi-lo mix is Leviathan + Sys Admin
“Army Used Speed and Might, Plus Cash, Against Shiite Rebel: Battle’s Tactics Studied as a Model for the Future,” by Thom Shanker and Eric Schmitt, New York Times, 27 June, p. A1.
A woman’s right to vote . . . inside the Gap
“Out of Sight, Afghan Women Still Register to Vote,” by Carlotta Gall, NYT, 27 June, p. A1.
Koreas come closer: “The devil made us do it!”
“Koreas Sidestep U.S. to Forge Political and Pragmatic Links,” by James Brooke, NYT, 27 June, p. A1.
“U.S. Reports Scant Progress in Talks With North Korea,” by Joseph Kahn, NYT, 27 June, p. A3.
Naw, Russia and China with no strategic interests in a GWOT
“Police in Ingushetia Tell Of Rebel Assailants’ Skill And Lethal Ruthlessness: Attacks by bands of Islamic insurgents were well planned and coordinated,” by C.J. Chivers, NYT, 27 June, p. A5.
“China Pays a Price for Cheaper Oil: Sulfur-Laden Fuels Contribute to Growing Pollution Problem,” by Keith Bradsher, NYT, 27 June, p. B1.
Exporting insecurity is Michael Moore’s calling card
“All Hail Moore: Around the world in 80 insults,” by David Brooks, NYT, 27 June, p. A27.